Social Responsibility beyond Charity & DonationMany times while sitting with clients and brainstorming on impactful ideas, we find ourselves having to separate the charity or donation related ideas from social responsibility. For many, the two are the same. But in actuality they are worlds apart. Maybe it is due to the fact that the outcome of both is to help people. Perhaps the confusion comes from the identical act of businesses injecting funds into a community related project. No matter what it is, Social Responsibility and Charity are completely different things and we’d like to shed some light on it.